Design Partner & Advisor

Tanya Donska

Being addicted to UI/UX design, Tetiana is an expert in this field with over 6 years of experience. She is an award-winning creative director working with clients from various industries. Tetiana is a UK Global Talent Visa Recipient and an Awwwards jury member.
Tetiana Donska
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Articles by Tanya Donska

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Progressive Web Apps: Characteristics, Features, and Best PWA Examples in 2024 

By combining the best features of mobile and web applications, progressive Web Apps (PWAs) are reshaping the digital world. Their increasing adoption underscores their ability to deliver fast, reliable, and engaging user experiences. As we move into 2024, the prominence of PWAs is set to rise further, with numerous instances showcasing their capabilities. The best...

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Elevating User Experience Through Customer-Centric Web Design

Websites have grown far beyond being mere digital storefronts. They now serve as decisive hubs to catch customers and offer superior user journeys. Central to this evolution is customer-centric web design, a method that places the user’s needs, preferences, and behaviors at the forefront to create experiences that are deeply fulfilling.  In an ever-more competitive...

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Crafting Seamless User Experiences for SaaS: A Deep Dive into UI/UX Design

Compelling UI and UX design is critical for success in SaaS platforms. When examining the software as a service overview, it’s vital to remember that these design components shape every interaction within the software, influencing user satisfaction, retention, and loyalty. For SaaS UI UX design, intuitive design principles are key to elevating the user experience...

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Unveiling Human-Centered Design: Principles, Methods, and Practical Applications by Ester Digital

Have you ever wondered what it would be like if every product you used felt like it was made just for you? Designers bring this vision to life through human-centered design principles that form a custom strategy centered on your needs and preferences.  Take Airbnb’s success story, for example. By embracing HCD, they transformed their...

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The Creative Crossroads: A Deep Dive into Graphic Design vs Digital Art

Imagine walking into an art gallery and stumbling upon a piece that catches your eye—not because of its traditional strokes or sculpted forms, but due to its vivid manipulation of digital elements. This is digital art.  Now, consider receiving a beautifully designed flier for an upcoming event; it communicates effectively, its purpose clear and aesthetics...

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Web Design for Tech Companies: Guide by Ester Digital

We live in the changing world of technology where it is so essential to create an effective online presence for any tech company. To be outstanding in your field, you need a well-constructed digital platform to fortify branding. So, keep an eye on technology websites design and its indispensable principles that will augment audience involvement...