According to a survey by Forbes, businesses that focus on local branding see up to a 15% increase in revenue within the first year alone. This statistic underscores the significant impact local branding has on driving consumer preference and business growth. For small to medium-sized businesses, the application of targeted local branding strategies can transform...
The current online domain reveals a space where your website acts as both the beacon and battleground of your business’s online presence. That’s why keeping your site protected, adaptive, and user-friendly is quite important. Yet, common website errors emerge as silent disruptors, subtly undermining user experience and diluting branding. Here, we figure out the essence...
Every business owner knows that without a tight-knit B2B brand identity it is impossible to build a successful company. In respect that the B2B sector is known for its high competitiveness, the approach to branding B2B transcends traditional boundaries of marketing. It is evolving into a cornerstone of strategic business differentiation and client engagement. In...
According to recent Statista research, the number of internet users reached 5.35 billion in January 2024. It means that websites are one of the most effective forms of business promotion. That’s why the look and feel of a website emerges as a pivotal factor, merging visual allure with functional grace to create unforgettable user journeys...
In 2024, the need for proficient UX/UI designers offering top-notch UX/UI design services is more pronounced than ever. Companies are increasingly focusing on crafting engaging, user-friendly, and aesthetically appealing digital experiences. We’ve created the 2024 guide for recruiting UX/UI designers, designed to help businesses, HR professionals, and team leaders navigate the complexities of hiring top...
With so many companies offering thousands of products and services, choosing the right one can be a daunting task for customers. However, it’s widely recognized that companies not only aim to provide top-notch products, but they also strive to ensure customer loyalty. This is where an effective branding strategy comes into play. Branding involves a...
