Creative Manager

Alex Halchenko

As a Creative Manager and Director of Ester's London office, I'm spearheading the process of elevating a young Estonian start-up into a globally recognised player that connects SMEs from different niches based in the US and UK with our creative teams. My work revolves around matching brands with their respective audiences, adding the final touches to creative concepts, and generating service quotes, reports, and proposals.
Photo on 30-01-2023 at 14.45 #3
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Articles by Alex Halchenko

how to design app icons
How to Design an App Icon

Designing an app that no one would pass by isn’t as simple as making it just outstanding and innovative. People love visual stories, so here you should also think about an exclusive name, an appropriate description, and a memorable app icon. If you have been underestimating the latter, we have bad news since icon design...

How to Design an App in 6 Steps
How to Design an App in 6 Steps

Designing an app can be a challenging task that requires a complete understanding of what you can bring to the table. By putting in all efforts and implementing knowledge, you can withstand the competition and draw your clients’ attention. However, to make your business into a demanded product, it is important to keep a close...

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Design Tokens as a Powerful Design System Engine

In the current highly competitive market, businesses strive to employ as many digital channels as possible to promote their products. While this may seem like a rational approach, it can lead to inconsistencies and confusion for customers when a business operates several web platforms. Fortunately, the advent of design systems has made this issue less...

E-learning_Websites_Ester_Digital
E-Learning Websites: How To Design Them And Attract Students

Welcome to the exciting world of e-learning website design! If you’re looking to create an online learning environment that captivates and educates students, you’ve come to the right place. At the heart of a successful e-learning website is the interactivity and user experience it offers. Luckily, with the help of eLearning development services, designing an effective...

Web_Design_Web_Development_Ester_Digita
Web Design vs Web Development

Since 1991, when the first-ever online resource was launched, a lot has changed in the web design and development industry. The process of site-building has not remained the same: the close relation and importance of both web design and web development advance heavily. By now, there is a wide range of roles and skills needed...

CTA_Ester_Digital
CTA Design: How To Increase The Website Conversion

Everyone involved in online sales is familiar with the term “Call-to-Action,” which is an element that encourages visitors to take a particular action based on what the company offers. But how do you create an effective CTA Design? Where should it be placed? And how can it be made to work properly? In this article,...