Ester Digital Blog

The rise of one-man design subscription agencies has been something of a mixed blessing. A solo designer, brimming with creativity, promising to handle all your design needs on a subscription basis. It’s an attractive proposition for businesses looking for continuous design support. But here’s the rub: when the rubber meets the road, many of these...

According to a survey by Forbes, businesses that focus on local branding see up to a 15% increase in revenue within the first year alone. This statistic underscores the significant impact local branding has on driving consumer preference and business growth. For small to medium-sized businesses, the application of targeted local branding strategies can transform...

We know that technology moves fast, but some things, like PHP development, stand the test of time. It’s a powerhouse behind many of the websites and apps you use every day, and for a good reason. It’s easy to get started with, incredibly flexible, and has a massive community of developers. Think of PHP frameworks...

We live in the changing world of technology where it is so essential to create an effective online presence for any tech company. To be outstanding in your field, you need a well-constructed digital platform to fortify branding. So, keep an eye on technology websites design and its indispensable principles that will augment audience involvement...

The current online domain reveals a space where your website acts as both the beacon and battleground of your business’s online presence. That’s why keeping your site protected, adaptive, and user-friendly is quite important. Yet, common website errors emerge as silent disruptors, subtly undermining user experience and diluting branding. Here, we figure out the essence...

Modern web design moves beyond static web pages into realms where immersive experiences captivate audience attention like never before. The art of storytelling in web design stands at the leading edge of this transformation, offering a dynamic medium through which brands can weave compelling narratives. These narratives are more than just digital stories. They are...

Every business owner knows that without a tight-knit B2B brand identity it is impossible to build a successful company. In respect that the B2B sector is known for its high competitiveness, the approach to branding B2B transcends traditional boundaries of marketing. It is evolving into a cornerstone of strategic business differentiation and client engagement. In...