Brand Design Agency New York

About our work

Building Brands That Resonate and Inspire

Your brand isn’t just a name or a logo; it’s the essence of your organization, a story waiting to be told. Our brand design agency New York is committed to narrating that story and curating brand designs that not only embody your brand’s ethos but also speak directly to the hearts of your audience.

Amplifying Brand Voices

With us, your brand’s voice will not just be another in the crowd. Our tailored strategies are designed to amplify your unique voice, helping you to carve out a distinctive identity in a saturated market.

Sustainable Brand Growth

We understand that brand growth is a marathon, not a sprint. By fostering sustainable strategies, we help you build a brand that not only shines today but continues to resonate and thrive in the long run.

Your Success, Our Pride

Your success is the yardstick by which we measure our own. As a collaborative brand design agency in New York, we are invested in your journey, celebrating each milestone with you as we forge a path to unparalleled success together.

Bhavisha Panchmatia Creative Director at Multi Corporation
Both the options that the company wanted the Ester Digital team to implement on their website is now live. The team always communicated with the company regarding their ability to take on any tasks, successfully managing expectations whenever the company needed extra tasks completed.
Rob Kassees Vice President of Product at ReferralExchange
A real estate platform tapped Ester Digital to redesign its landing pages. The team was able to deliver an initial version of the deliverables which was later improved thanks to the client's feedback. Their workflow was effective and their turnaround was fast.
Jeremy Navarro Community-driven storyteller and hype man at General Catalyst Partners
It was a successful collaboration. The Ester Digital team delivered exactly what the client asked for and even accommodated ad hoc requests along the way. They also worked efficiently, delivering reliable services without compromising quality and punctuality.
James Quilligan Managing Director at Economic Democracy Advocates
Ester Digital's impressive web development work enabled them to create an exceptional site that was in line with the client's vision. The client particularly liked their cost-effective and responsive approach. They were creative, friendly, and detailed, which ensured the project's success.
Harris Maxwell COO at Studeo
The client has yet to launch the site, but they are satisfied with Ester Digital's work. In fact, they love how user-friendly the site's backend is. The team provides regular communication via Slack and email, responding to questions in a timely manner.
What we offer

Ester Digital Brand Identity Design Services

From insightful consulting to creating visually captivating designs, we cover the full spectrum of brand design services, tailored to meet the specific needs and challenges of businesses.

Brand Consulting & Positioning

Every brand has a unique story to tell. Our expertise lies in creating that story and carving out a distinct space for your brand in a crowded marketplace, where your message not only reaches the right audience but also resonates on a profound level.

Visual Identity Design

Our team curates elements that speak volumes about your brand, crafting a visual language that encompasses innovative color schemes, typography, and graphics. This not only elevates your brand’s aesthetic but forms a deep connection with your audience.

Logo Design

We understand that a logo is more than just a graphic; it is the emblem of your brand’s excellence and a beacon of its values and aspirations. Trust us to craft logos that are visually appealing and resonate deeply with your brand’s core values, promising recognition and a lasting impression.

Social Media Assets & Digital Presence

Elevate your digital footprint with our range of social media assets designed to captivate and engage your audience. From engaging graphics and custom illustrations, we offer a range of assets, ensuring a social media presence that is both vibrant and aligned with your brand’s narrative.

Collateral Design & Marketing Support

Extend your brand’s reach with our holistic marketing support and collateral design services. From business cards to brochures, we create materials that not only represent your brand effectively but also serve as potent tools for marketing and outreach, giving your brand a competitive edge in the industry.

How we work

Our Brand Design Process

At Ester Digital, brand design agency New York, we believe that a well-structured, transparent process is the backbone of successful brand design. Our process is a journey we undertake together with our clients, marked by collaboration, understanding, and tailored solutions.

  • Understanding Your Vision

    During our initial rendezvous, we immerse ourselves in understanding the intricacies of your brand’s core values and objectives, laying the groundwork for a journey marked by innovation and personalization.

  • Market Research and Analysis

    Armed with a deep comprehension of your brand, we venture into extensive market analysis, collecting data to formulate strategies that are grounded in the current market reality, yet innovative and forward-thinking.

  • Crafting a Unique Strategy

    Leveraging the insights from the discovery phase, we construct a custom strategy that mirrors your brand’s aspirations, serving as a beacon during the design and developmental stages to sculpt a resonant brand narrative.

  • Visual Identity and Conceptualization

    Our team of skilled designers begin conceptualizing a visual identity that resonates with your brand’s essence. From logo design to choosing the perfect color palette and typography, we create a visual narrative that is cohesive, engaging, and uniquely yours.

  • Iterative Design and Feedback

    We believe in the power of collaboration. As we navigate the design process, we engage in a continuous dialogue with you, incorporating your feedback and making adjustments to ensure the final design is a true reflection of your brand’s identity and aspirations.

  • Launch and Ongoing Support

    We launch your brand’s new digital presence. But our partnership doesn’t end here. We hand over all the necessary assets and documentation, ensuring a smooth transition and empowering you to take full control of your new digital platform.

    Post-launch, we remain at your service, offering ongoing support and optimization services to ensure your digital assets continue to thrive and evolve with changing market dynamics.

Ways to engage

Flexible Engagement Models

  • Project-Based Collaboration

    Ideal for companies with defined project scopes. We work closely to bring your project to life with a clear brief, budget, and timeline.

  • Concept-to-Product Development

    Perfect for companies with visionary ideas but seeking guidance. We help you shape your concept into a user-focused software product, from ideation to engineering to exact specifications.

  • Strategic Partnership

    For businesses seeking ongoing design support, we collaborate to create the deliverables required to drive your marketing efforts and long-term success.

Why us

Why Choose Ester Digital for Brand Design New York

Open Communication

We cherish the relationships we build with our clients. Our process is marked by open channels of communication, where your input is valued and integrated at every stage of the project, fostering a truly collaborative and fruitful partnership.

Creativity Unleashed

Our team thrives on creativity. We are not bound by templates or pre-set patterns; instead, we let our creativity flow freely, crafting designs that are fresh, innovative, and a true reflection of your brand’s spirit.

Proven Track Record

With numerous successful projects under our belt, we have a proven track record of delivering solutions that not only meet but exceed our clients’ expectations, fostering growth and enhancing digital presence.


Frequently Asked Questions

  • Can you help revitalize an existing brand?

    Absolutely! Our team is skilled at revamping existing brands, helping them evolve while retaining the elements that have been successful and resonant with their audience. Through careful analysis and strategic innovations, we breathe new life into your brand, giving it a fresh, modern appeal.

  • How do you integrate our brand's core values into the design?

    We initiate the process with a detailed consultation to understand your brand’s core values intimately. These values are then translated into visual elements and narratives, becoming an intrinsic part of the design, reflected through colors, shapes, and storytelling.

  • Can you give an example of how customization appears in your design process?

    Certainly! For instance, if your brand values sustainability, our design process would involve creating visuals and narratives that echo this sentiment clearly, using nature-inspired elements, eco-friendly motifs, and a color palette that resonates with this core value.

  • How flexible is the revision process during the design phase?

    We maintain a flexible revision process, allowing for adjustments and refinements as we progress. Our goal is to collaborate closely with you to ensure the final design is aligned with your vision and expectations.

  • How does Ester Digital ensure the brand design remains consistent across various platforms?

    Our team develops a comprehensive brand guideline that outlines the usage of various brand elements across different platforms, ensuring consistency and cohesion in brand representation, whether it be digital, print, or social media.

  • What tools and technologies does Ester Digital use in the brand design process?

    We leverage the latest tools in the industry, including Adobe Creative Suite and Figma for crafting visually striking and technologically robust designs, ensuring optimum compatibility and performance across platforms.

  • Do you provide insights and analytics to measure the effectiveness of the brand design?

    Yes, we offer analytical services to evaluate the impact and effectiveness of the brand design, providing valuable insights that can help in fine-tuning strategies and making informed decisions for future branding initiatives.

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